App Helps Kids Improve Vocabulary As Much As 31 Percent

As parents search for ways to make the most of the travel time during family road trips this summer, the answer might be as close as their pocket. A new study from PBS KIDS finds that mobile apps can provide an engaging, educational experience for kids. PBS KIDS today announced initial results of a study on the educational benefits of mobile gaming apps in conjunction with the 7th Annual Games for Change Festival in New York. A Rockman et al study found that vocabulary improved as much as 31 percent in children ages three to seven who played with the popular MARTHA SPEAKS app, which was created by series producer WGBH.

The study findings are particularly relevant as smart phones and mobile devices have become increasingly popular among families and parents are faced with a proliferation of mobile apps designed for kids. According to a recent Nielsen study, smart phone usage is 12% higher in households with children than other households.

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